About the brand

  • avant garde
  • from Paris
  • pioneers of stretch

The Japanese designer Sueo Irié starts his career in fashion capital Paris in 1968. After finishing his Fashion Design studies in Osaka, Japan, he starts a job as assistant designer for Kenzo. During a period of almost ten years he gathered enough experience to find the confidence to start his own label in 1983, which means Irié is born. Irié is a small brand but its innovative designs have gathered a legion of fans from all around the world. Not only the clothes but also the fabrics are designed by Sueo himself, which always ensures fresh and innovative collections. He finds his inspiration mainly in the French lifestyle, and is not afraid to use color and patterned fabrics in his designs. Comfort is always fundamental in his designs. ... read more 

Under the label Irié, Sueo also created the sub label Irié Wash. The pieces from this line are made of a fabric that is easily washable and foldable. These pieces are perfect for frequent travelers, as they can be easily folded into your suitcase without emerging crumpled after a long journey. The composition of the used fabrics always contains a certain amount of elastane, giving the pieces its stretch characteristics. They are not only super soft, but also very wearable and versatile.

Irié by Pauw Amsterdam

At Pauw, Irié is mostly represented by pieces from the Irié Wash line. Every season this collection is extensively present in our selection. Always evoking a sense of comfort, characterised by subdued designs in neutral colours, every now and then supplemented by striped and dotted designs. All the fabrics are sophisticated, ultra-soft and super convenient due to the added stretch. The Irié collection by Pauw is focused on that comfort. Especially for frequent travellers, Irié can be the ultimate solution for wrinkled fabrics after a long journey inside a suitcase. The Irié Wash line offers many different categories: blazers, dresses, tops, skirts and trousers. Both this diversity, as well as the subdued character of the brand, lead to endless possibilities in combining with items from our own Pauw Amsterdam collection as well as those from other brands.

Irié lente/zomer 2021 

The lente/zomer Irié collection at Pauw features well-known essentials as well as new designs. Most styles come in two different qualities: the lightweight fabric is perfect for layering, while the thicker version will keep its shape even more. Classic icons such as the stretch top, slim-fit shirt and leggings are available in the colours navy, white and black. These styles are complemented with loose blouses, long blazers, pleated skirts, sophisticated dresses and wide-leg trousers in the colour palette Irié is known for. New this season is the theme pastel colours such as lilac and soft pink. Discover pieces by Parisian-Japanese designer Irié in all our stores and online.


shop Irié

131 Products
Set Descending Direction
  1. Irie
    Flared trousers in stretch velvet
    As low as €220
  2. Irie
    Shirt dress in stretch quality
    As low as €450
  3. Irie
    Long sleeve in stretch quality
    As low as €220
  4. Irie
    Flared legging in stretch quality
    As low as €220
  5. Irie
    Loose shirt with stretch
    As low as €190
  6. Irie
    Faux leather coat
    As low as €750
  7. Irie
    Wid leg velvet pants
    As low as €220
  8. Irie
    Velvet dress
    As low as €480
  9. Irie
    Wid leg velvet pants
    As low as €220
  10. Irie
    Shirt in stretch velvet
    As low as €240
  11. Irie
    Velvet midi skirt
    As low as €320
  12. Irie
    Midi dress in stretch quality
    As low as €490
  13. Irie
    Oversized velvet sweater
    As low as €280
  14. Irie
    Velvet midi dress with stretch
    As low as €580
  15. Irie
    Maxi skirt in stretch velvet
    As low as €320
131 Products
Set Descending Direction

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