A Love for Craftsmanship

Premium fabrics by Pauw Amsterdam


Craftsmanship is one of the cornerstones of the worldwide fashion industry. Nowadays, this craft that meets between art and creation is mostly used when turning premium fabrics into stunning creations. The timelessness of luxurious fabrics such as cashmere, silk and alpaca wool in combination with their silky soft to the touch and uniqueness are kept in mind while treated by the hands of artisans.

Indulge in the world of detailed embroidery, sumptuous soft knitwear, and light-weight silks for timeless, every day luxury.

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Butter soft off-shoulder top by Pauw Amsterdam

Pauw Amsterdam

All designs in the Pauw Amsterdam collection are subjected to the precise and extensive eye of Madeleine Pauw. Her craftsmanship emerged from a deeply rooted passion to create the perfect balance between the fit, design and fabric.

The design process of every piece starts with choosing the fabric, after which the pattern is made. An item will only go into production after being adjusted to the millimeter for five or six times, which results in extraordinary silhouettes that are flattering for every woman.

Find a comprehensive selection of premium luxe fabrics in the Pauw collection, from buttery soft leather and suede to sumptuous soft double face cashmere and sophisticated cool wool.

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Virgin wool blazer by Brunello Cucinelli

Brunello Cucinelli

The humanistic approach Brunello Cucinelli has towards technology and creation ranks craftsmanship first. All designs are exquisitely handmade from supreme quality and are crafted for a long-term lifespan. In order to contribute to preserve the practise of craftsmen, Cucinelli has set up schools to teach about the art of textile.

Cucinelli’s creations are the perfect balance between comfortable elegance and premium quality fabrics, resulting in pieces decorated with monili beads, subtle shimmering details, with a sumptuous soft touch and harmonious appearance.

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Dries van Noten

As one of the influential ‘Antwerp Six’ design collective, Dries van Noten is praised for his forward-thinking way to combine different fabrics and prints. The art of couture, of creating, is at the fundament of every collection he designs. Even though he uses modern technology to develop innovative fabrics and shocking prints, it still refers to the traditional craftsmanship concept of making something beautiful.

Van Noten works with craftsmen based in Kolkata, India, who often add a personal touch to the items they make by hand. ‘’There is always still something that you feel is a personal addition – that is their craft. This is really something we wanted to keep alive,’’ according to the designer. 

At Pauw Amsterdam, we offer an extensive selection of premium luxury labels such as Brunello Cucinelli, Dries van Noten and our own Pauw collection. Have a look at the video above to get a glimpse of the durable designs, made by true craftsman. 

Find the items from Brunello Cucinelli, Dries van Noten and Pauw Amsterdam here online. Please note: Dries van Noten is only available in our stores.